Based on the Gold Coast AXIS is a full-service digital agency at the intersection where Augmented Reality meets, Creative, Online Media, Email, Print & Mail, creating extraordinary real world experiences superimposed with virtual images, bridging the gap between the conventional, digital media and real world.
AXIS services the Direct Marketing & Retail Sectors, with Cloud based technologies. AR offers a new and improved ways for retailers to build relationships and engage with their customers both inside and outside the store. In addition to creating a more engaging user experience, AR provides data that empowers brands to better understand what is resonating with consumers, and to tailor their marketing efforts accordingly.
AXIS interactive marketing solutions are immersive,
modern and fun, crucially driving business
forwards in the digital age.
Executing an innovative and successful
AR marketing campaign doesn't have
to be complicated.............................................
Leveraging the Power of Print
AXIS AR now enables true ROI on
printed collateral publications can
be achieved with full data analytics of
reader behavior as they enjoy their innovated experience.
User experience is only one part of the AR equation. Another is
data, which proves extremely valuable to brands. With traditional
retail marketing tactics, such as catalogs and mailers, it can be
difficult to access deep-dive data that reflects what consumers
are engaging with, what's capturing their attention, and what
isn't working as well .
With AXIS AR a mobile device turns conventional printed material into a portal to the digital world with overlays of video, audio, 3-D content or even location-based information all in real time. As mobile devices become smarter and new factors like wearable computing emerge, AXIS AR will continue to deliver applications with even more impressive results. AXIS AR can transition a reader from a single page to a multitude or visual experiences including Online shopping, product specials, loyalty programs, selective discounted pricing, variable currency and many more. How often have your heard your printer say, "We can make that picture jump off the page", well now AXIS AR wont just make the image JUMP off the page, it will make it sing and dance too.... engaging your clients with a rich media experience.
What is Augmented Reality
Augmented Reality (AR) connects print to the digital world.
AXIS AR uses camera technology to recognize printed images, objects and environments in order to attach digital and virtual information.
AXIS AR turns your smart device into a lens for adding video, audio, 2-D content, 3-D content, and location-based information to nearly anything.
As computers become more advanced through mobile devices and wearable technology, augmented reality will become a seamless experience that is a part of our everyday lives
Level 13, 50 Cavil Avenue
Ph: +61 7 5635 4498
Fax: +61 7 5635 4201
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